We were approached by Harry from Stocky Sweeps who was in the throws of setting up a new business venture and needed our expertise in getting his new brand off the ground.
It all starts with a brief and after a thorough meeting, our design team set to work conceptualising various options for the customer to consider. This is a very important step of the process as it is often just as important to work out what the customer doesn’t like and to what they do. Quite often it will be a case of a customer liking the font from one option, an icon from another etc and this instance was no exception. From the options provided a final logo was quickly conceived creating a solid foundation for the rest of the branding to be build upon.
With a great looking logo in place, the van graphics practically designed itself with the design team utilising their huge library of vehicle templates held on file. Printing and cutting was taken care of courtesy of our 2.5m wide flat bed printer and cutter plotter respectively and the graphic installation was taken care of thanks to our expert installation technician.
Meanwhile, invoice pads and business cards had been designed and produced providing the customer everything he needed to get his business off the ground.
It is always a pleasure to be part of a new business taking flight, especially in these times of doom and gloom – life has to go on regardless of what is thrown at us and this project was no exception. The customer was thrilled with the results as were we. The project was a real team effort utilising skills sets from every department in the business – graphic design, digital print, print finishing, large format print as well as installation. The fact that we can offer all of these services under one roof, just emphasises why customers come back time and time again.