Privacy Policy

Last updated: October 2026

1. Introduction

At Typecraft, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us or use our products and services.

We handle all personal information in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

We may collect personal information that you voluntarily provide when you contact us, request a quotation, place an order or use our website.

This information may include:

Your name and contact details, including email address and telephone number.
Your business name and address, where applicable.
Billing and delivery addresses.
Details of enquiries, quotations, orders and projects.
Artwork, images, logos and other materials supplied to us in connection with your order.
Any other information you choose to provide when communicating with us.

We only collect information that is relevant to our business activities and the services we provide.

3. How We Use Your Information

We use the information you provide to operate our business and deliver our products and services. This may include:

Responding to enquiries and requests for quotations.
Preparing quotations and processing orders.
Producing and delivering printed materials, signage, displays and other products.
Communicating with you about your orders, projects or services.
Processing payments and managing invoices.
Providing customer support and handling complaints.
Improving our website, products and services.
Meeting our legal, regulatory and accounting obligations.

We will only use your personal information where we have a lawful basis to do so, such as fulfilling a contract, complying with a legal obligation, pursuing our legitimate business interests or, where required, obtaining your consent.

4. Information Collected Automatically

When you visit our website, certain technical information may be collected automatically, depending on the website technologies and analytics tools in use.

This information may include:

Your IP address.
Browser type and version.
Operating system and device information.
The website or page that referred you to our website.
Pages visited and how you interact with our website.
The date, time and duration of your visit.

We may use this information to understand how visitors use our website, identify technical issues and improve its performance and user experience.

Where required, we will obtain your consent before using non-essential analytics technologies.

5. Website Cookies

How our website uses cookies, and how you can manage them, is explained in our Cookie Policy.

6. Google Analytics

We may use Google Analytics or similar website analytics services to understand how visitors interact with our website and help us improve its performance.

These services may collect information such as pages visited, time spent on the website, browser information and general usage patterns.

Where Google Analytics is used, information may be processed by Google on our behalf. Depending on the configuration and applicable arrangements, information may be transferred to or accessed from countries outside the UK.

Non-essential analytics cookies will only be activated where the required consent has been obtained.

For further information about how Google handles information, please refer to Google’s Privacy Policy.

7. Sharing Your Information

We do not sell or rent your personal information to third parties.

We may share your information with trusted third parties where necessary to operate our business and provide our services. These may include:

Suppliers and manufacturers involved in producing your order.
Delivery and courier companies responsible for delivering your products.
Payment providers involved in processing transactions.
Website hosting, maintenance and analytics providers.
Professional advisers, such as accountants or legal advisers, where necessary.
Regulatory authorities or other organisations where required by law.

Where third parties process personal information on our behalf, we take appropriate steps to ensure that it is handled securely and in accordance with applicable data protection requirements.

8. How We Store and Protect Your Information

We take appropriate technical and organisational measures to protect the personal information we hold against unauthorised access, loss, misuse, alteration or disclosure.

Access to personal information is restricted to those who need it for legitimate business purposes.

9. How Long We Keep Your Information

We only retain personal information for as long as it is necessary for the purposes for which it was collected, including meeting any legal, accounting or reporting requirements.

The length of time we retain information will depend on its nature and the reason it was collected. For example, information relating to orders and invoices may need to be retained to meet legal and accounting obligations.

When personal information is no longer required, it will be securely deleted or anonymised, where appropriate.

10. Your Data Protection Rights

Under applicable data protection legislation, you may have the right to:

Access: request a copy of the personal information we hold about you.
Rectification: ask us to correct inaccurate or incomplete information.
Erasure: request the deletion of your personal information in certain circumstances.
Restriction: ask us to restrict how we use your information in certain circumstances.
Objection: object to certain types of processing, including direct marketing.
Data portability: request a copy of certain information in a commonly used electronic format, where applicable.
Withdraw consent: withdraw your consent at any time where we rely on consent to process your information.

These rights are subject to certain conditions and exemptions under data protection law.

If you wish to exercise any of these rights, please contact us using the details provided below.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you have concerns about how we handle your personal information.

The ICO’s website is www.ico.org.uk.

11. Marketing Communications

We may occasionally contact you with information about our products, services or updates that we believe may be relevant to you.

We will only send marketing communications where we have an appropriate legal basis and have complied with applicable marketing and data protection requirements.

You can opt out of marketing communications at any time by following the unsubscribe instructions in our emails or by contacting us directly.

Opting out of marketing communications will not affect any essential communications relating to existing orders or services.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, website functionality or applicable legislation.

Any updates will be published on this page, together with the revised date. We encourage you to review this policy periodically to remain informed about how we handle your personal information.

13. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data protection rights or have concerns about how your personal information is handled, please contact us.

Typecraft

Email: sales@typecraft.co.uk

Address: Finnick House, Longhill, Cheltenham, Gloucestershire, GL51 9TB

We will respond to requests in accordance with applicable data protection legislation.